It’s wonderful to see Latinx representation in the beauty industry, and these Latinx-owned beauty brands are making a significant impact by offering diverse and inclusive products. Here’s a summary of the 19 Latinx-owned beauty brands you’ve mentioned:
Ella’s Eve Cosmetics: Founded by Dominican sisters who offer lip products, eyeshadows, and apparel.
Melt Cosmetics: Known for bold lip colors, they have expanded their product range to include mascara, blush, and lip liners.
Midas Cosmetics: An Afro-Latina-owned brand offering cruelty-free and vegan products, including glitter and neon eyeshadow palettes.
CAí Para Mi: Based in New York City, this brand provides unique, inexpensive makeup products with a foundation shade-matching feature.
Bésame Cosmetics: Founded in 2004, it offers cruelty-free, gluten-free, paraben-free, and mineral oil-free products, including specialty collections like Mary Poppins and I Love Lucy sets.
Elaluz: Created by Camila Coelho, they focus on minimalist makeup and skincare products with Brazilian-inspired scents.
Necromancy Cosmetica: A gothic romance brand from Puerto Rico, known for its 100% vegan lipsticks, eyeshadows, and brand merch.
Sweet Street Cosmetics: Founded by Lala Romero and Natalia Durazo, it offers various makeup products like eyeshadow palettes and lashes.
Araceli Beauty: Founded in 2018, it features eyeliner, and lashes, and highlights Mexican roots.
Belle En Argent: Emphasizing non-toxic and fragrance-free products, they offer nail polish, eyeshadow, and lipstick.
Shaina B. Miami: Created by Shaina B., their product range includes makeup brushes and eyeshadow palettes.
Sigma Beauty: Founded in 2009, it offers a wide range of makeup and brush care products available worldwide.
Reina Rebelde: A makeup brand inspired by Mexican heritage, offering a variety of makeup products and beauty accessories.
J’dez Beauty: Created by YouTuber Jackie Hernandez, they offer affordable lip colors, blush, lashes, and shadow palettes.
Mia del Mar: Known for clean, vegan, and cruelty-free products inspired by Latinx Miami culture, offering makeup and skincare products.
Artist Couture: Founded by celebrity makeup artist Angel Merino, known for eyeshadow palettes, highlighters, lip colors, and loose glitter powders.
Luna Magic Beauty: Founded by sisters Shaira & Mabel Frías, offering eyeshadows, lashes, lip colors, and more, available online and in select Walmart stores.
Alamar Cosmetics: Celebrating Cuban heritage and Floridian vibes, offering a range of makeup products and accessories.
Vive Cosmetics: Created by Joanna Rosario-Rocha and Leslie Valdivia, offering a variety of lip colors and makeup accessories.
These brands are making a significant contribution to the beauty industry, promoting diversity and representation for all beauty enthusiasts.